Look and feel of the menu elements were influenced from strong typographic elements playing against blank space and the background image. The goal was to create a strong typographic layout influenced from print design, reminiscent of magazine spreads.
Challenge was to create a dynamic backdrop depending on where the user was in the 3D space when the pause menu was called. Golden ratio was used to establish the composition of the menu.
EA : Need For Speed - Undercover Process
Loud Crow : Marvel Avengers - Iron Man Mark VII
NFB : Test Tube - iOS project
CBC Television : ZED - Website Design
EA : Need For Speed - Prostreet
Gemini Awards : Art Direction and Motion Graphics
Kabam : Transformers Forged to Fight
Kabam : Fast & Furious Legacy